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Which survey method involves mailing questionnaires to selected participants?
Telephone surveys
Group administration surveys
Mail surveys
Focus groups
The correct answer is: Mail surveys
Mail surveys are a research method where questionnaires are sent to a selected group of participants through postal mail. This approach allows researchers to reach a diverse geographical area and collect data without requiring participants to be physically present. It can also provide respondents with the flexibility to complete the survey at their convenience, potentially leading to more thoughtful and considered responses. In contrast, other survey methods, such as telephone surveys, involve collecting data through phone calls, thereby requiring immediate interaction and responses. Group administration surveys gather data in a face-to-face setting with participants filling out a questionnaire together, often leading to a group dynamic that may affect responses. Focus groups, on the other hand, involve guided discussions among a group of participants rather than a structured survey method, focusing more on the qualitative insights from group interactions rather than quantitative data collection. Mail surveys stand out because they are particularly useful for research studies that aim to reach individuals who may not be easily accessible through other methods, allowing for a broader and potentially more representative sample of the target population.